The Good Word Shop

Senior creative and growth work, productized. Fixed scope, fixed price, and one-click checkout — so you can start today, no quote required.

↓ Pick your starting point

Every product below has a clear scope and a flat price, and most are credited toward larger work if you decide to go further within 30 days. You are never paying twice to get started.

Start here · Diagnostics

Low-commitment ways to see exactly where your brand, site, or growth is leaking — and what to fix first.

Most popular

AI Website Audit

We run your site through our AI audit and a senior review, then hand you the three highest-leverage fixes — in plain English.

  • • Messaging, SEO, conversion & trust review
  • • WCAG 2.1 AA accessibility flags
  • • Branded report + a short Loom walkthrough
  • • Delivered in 5 business days
↑ Credited toward a website project within 30 days
90 minutes with a partner

Growth Strategy Session

A focused working session on your single biggest growth bottleneck, followed by a clear, prioritized plan you can act on immediately.

  • • 90-minute senior strategy session
  • • Recording to keep
  • • One-page action plan: 3 moves, sequenced
↑ Credited toward any engagement within 30 days

LinkedIn Authority Audit

Turn your personal profile into a lead engine. We audit your positioning and content, then hand you a month of posts to run.

  • • Profile, positioning & content audit
  • • 30-day post plan with hooks and lanes
  • • 6 sample posts in your voice + profile rewrite notes
↑ Leads into a monthly content partnership

Website Strategy Audit

A deeper, senior-led teardown of your site experience and conversion path — page by page — with a prioritized roadmap to fix it.

  • • UX, information architecture & conversion audit
  • • Page-by-page teardown
  • • Prioritized roadmap deck + scored opportunity list
↑ Credited toward a website build within 30 days
Sprint · A fast, scoped win

When you know what you need and want it done right, fast.

Brand Messaging Sprint

The messaging spine of your brand — what you say and how you sound — clarified in two weeks. The fastest way to fix a message that is not landing.

  • • Core message & positioning statement
  • • Value proposition + 3 proof points
  • • Voice & tone guide
  • • 2 weeks · 1 revision round
↑ Credited toward a full brand engagement within 30 days
Build the system

Done-for-you setups that install the systems your growth runs on.

Government OS Setup

We stand up everything you need to start winning government work — registration, positioning, and an automated pipeline that finds and scores opportunities for you.

  • • SAM.gov / UEI guidance & NAICS mapping
  • • Capability statement
  • • Live RFP discovery + scoring pipeline
  • • 3–4 weeks

Proposal Generator Setup

Your own branded proposal automation — so you respond to RFPs and pitches fast and consistently, instead of starting from scratch every time.

  • • Branded proposal template system
  • • Scoring sheet + build toolkit
  • • How-to runbook for your team
  • • 3 weeks

Growth OS Setup

The full growth system, installed and wired to your tools: a CRM pipeline, lead scoring, a content engine, email nurture, and reporting — everything working together from day one.

  • • Configured CRM / pipeline + lead scoring
  • • Content engine + email nurture
  • • Reporting dashboard + 30-day operating guide
  • • 4 weeks
Keep it running · Monthly

Hand the whole system to us. Predictable monthly partnership, three levels of intensity.

Growth OS — Foundation

Content, reporting, and a monthly strategy touchpoint to keep momentum.

$2,500/mo
Start →

Growth OS — Momentum

Adds active lead generation, nurture campaigns, and full pipeline management.

$4,500/mo
Start →

Growth OS — Flagship

Full-service growth management across every lane — your outsourced growth team.

6-month minimum · billed monthly in advance · ascends into full Agency-of-Record

How checkout works

1

Choose & pay

Pick a product and check out securely by card or bank transfer.

2

Quick kickoff

We send a short intake and confirm your start date within one business day.

3

We get to work

Senior partners do the work — no hand-off to juniors.

4

Delivered

You get the deliverable on schedule, plus a clear next step.

Questions, answered.

Is the price really fixed?

Yes. Every product has a defined scope and a flat price. If your needs go beyond that scope, we quote any add-on in writing and get your approval before doing the work — never a surprise on the invoice.

What does “credited toward” mean?

If you buy a diagnostic (like the AI Website Audit) and decide to move forward on the larger project within 30 days, we apply what you already paid toward that project. The first step is effectively free if you keep going.

How do I pay?

Checkout is handled securely through QuickBooks — credit card or ACH bank transfer. You will get a receipt automatically.

Who actually does the work?

Good Word’s senior partners. You are not buying junior hours — you are buying the people whose names are on the door.

What about the $7,500 options?

For our largest setups and the Flagship retainer, we send a secure invoice so we can confirm scope and start dates with you directly. Just hit “Request invoice” and we will have it to you the same day.

Not sure where to start?

Tell us what you are trying to grow and we will point you to the right first step — or just grab the AI Website Audit and we will take it from there.

Talk to us →